"#TryingStuff is the spirit of adventure, the guts to go beyond, the knowledge that failure isn't the end. It is a state of mind and a way of life."
In 2012, Columbia Sportswear began inviting adventurers to join them in testing their gear in everyday, active and extreme conditions.
What actually happened was the creation of a community, soul-feeding inspiration and the guts to go out and try stuff.
Learn about the Omniten program, the Omnigames competition (sort of like the hunger games), the super awesome adventures of Team #MoreCowbell (#OmniTeam6), why we like #tryingstuff, and tell the world how YOU try stuff!
Meet Team #MoreCowbell
In her journey west she began leading trad, climbed Devils Tower, won $10,000 and then gave it all away. She tweets as @AleyaJean and blogs at www.rockandsky.com
Her preferred methods of travel are ski, bike or on foot, with ripping powder, mountainbiking, backpacking and trail running her favorite activities for #tryingstuff. Ann tweets as @anndriggers and her Instagram account of the same name is considered a 'trove of skiporn'.